If the economy is causing a decrease in your client time, now is the time for you to update and polish your services. If you have an open block of client time (ie no billable client time) then work in your office. Really focus on what is your unique niche that you can bring to clients. If you haven't identify who your key client is do it now! Are they single professional women, families, small business owners, store-front businesses, home-based businesses, students, seniors, crafters, who are they? Next create a marketing message and develop your marketing materials (website, brochures, business card, menu of services, flyers, etc) focused on your key client. You don't need to attract everyone, you do need to attract clients you want to work with. Then watch the magic happen...

Get Linked In . Check out my profile and let's get linked in. It's a great place to find someone you are in need of through someone you already know, like and trust. It's also a form of social networking .

Join a networking group such as your local Chamber of Commerce , Business Network International (BNI), Rotary Club , or Ladies Who Launch . Word of mouth is one of the most effective marketing tools, because marketing is all about RELATIONSHIPS.

First , read Do You Have 16 Boxes at Seth Godin's site. Second , if you are in your first year as a Professional Organizer review the action list you received at your training with me (Business Plan session). What on your action list is unfinished? If your business has slowed due to the economy there isn't a lot you can do about that--unless you can now control the economy :) That isn't in my power so I'm not focusing there. However, you can focus on what you can finish on your action list. When the economy picks up, turn around, or whatever it will do to stimulate the general population to start spending their discretionary income again, you will be ready for new clients. If you have been in business for more than a year, you most likely have a great list of contacts (leads, clients, and other interested people). Create a newsletter or blog if you haven't already. If you have created one of these marketing pieces, now is the time to send out more with lots of juic...

Create an RSS blog feeder to receive up-to-date information on your profession, industry, product, target market groups, etc. Or, read articles from trade magazines and newsletters. Not sure where to find a blog on organizing? Google it! These are the blogs in my reader: 43 Folders Disorder2Order Blog Home Office Organizer Organising Queen (10) Professional Organize... [ real neat ] - real ... See Jane Work Seth's Blog SolutionsForYou, Inc. Story of Stuff The Clutter Diet Blog Virtually Organized Your Life. Organized. . For tips on managing blogging visit Marcia Francois's blog the Organizing Queen . Better tip, start blogging and send me your blog site when you do.