I just learned the Professional Organizer Training Institute™ has been nominated as the Most Valuable Educational Resource for the 2010 NAPO LA Organizing Awards . This is THE AWARD EVENT for the professional organizing industry!!! PLEASE VOTE for me--the Professional Organizer Training Institute™! Go to http://www.NAPOLA.org .

I received my first feedback on my book, Get Rich Organizing: The Professional Organizer Survival Guide to Launch, Manage, and Grow a Profitable Business. Here's what Julia says... Hi Anne, "We originally connected on LinkedIn . I received an email from your website when Get Rich Organizing was released. I LOVE the book! Last night, I wrote out answers for the questions in the first two chapters. The book is really helping me focus on specialization as an organizer and where I need to apply more focus as a business owner. I'll definitely write a review when I'm finished. And I know that I'll be constantly using it as a resource!" Here's what Cindy says... "Got my book! How exciting for you to have your name on the spine of a book. I love books! I am enjoying reading bits and pieces of it. I have been reading about the different clients you have come across. congratulations - and thank you for the note and the autograph. Cindy"

Get Rich Organizing: The Professional Organizer Survival Guide to Launch, Manage, and Grow a Profitable Business Order your signed copy now ! Listen to my book interview with Susan Creal www.freeconferencecall.com Login: access code 220447 phone 6054754875 subscriber pin 401106

I just completed a three-day training program and launched three new professional organizers. Meet (from left to right) Tonya, Sharon, and Tami. I love, love, love to train new organizers!! See Sharon, Tonya and Tami in action at their client practicum . If you are interested in becoming a Professional Organizer or know of someone who would be a great Professional Organizer we have another seminar in November. Or if you prefer distance learning we are starting our webinar series in September. My book, Get Rich Organizing: The Professional Organizer Survival Guide to Launch, Manage, and Grow a Profitable Business is now available. Order your copy now !

If you have attended my Professional Organizer Training and Education Program webinar or seminar you know the underlying message I repeat over and over is the importance and impact of communicating your value to your client. I came across this video of Don Hutson on the subject of selling your value. It reiterates what I say and more. Bottom line, if you clearly communicate your value, your client will pay your price. Your client's perceived value of your service must be equal to or greater than your price. For example here is what a client of mine said after working with me, "It’s amazing; my desk is no longer a catchall. Nobody touches this space except me now—before I was the only one who didn’t use this space. I can find any piece of paper I am looking for and I know where to file paper when I receive it. I am so appreciative of Anne, I can’t say that enough. She coached me through the entire process. I feel so much calmer now that I can make decisions and manage...

NAPO Presentation from todd v on Vimeo . If you have been wondering whether or not you need to obtain liability insurance for your professional organizing business, this video will answer that question and why. It's a must see and hear for anyone engaged in the professional organizer business or considering it as a business.

I came across the "Elephant's Walk" story [not sure where now] and I think it sums up the difference between advertising, marketing, public relations: "If the circus is coming to town and you paint a sign saying “Circus coming to the Fairground Saturday,” that’s advertising . If you put the sign on the back of an elephant and walk him into town, that’s promotion . If the elephant walks through the mayor’s flowerbed, that’s publicity . If you can get the mayor to laugh about it, that’s public relations . And if you actually planned the elephant’s walk, that’s marketing ." Want to learn how to market your professional organizing business and more? Here's how .